Multi-Brand Auto Group and the Northeast’s Premier Motorsport Venue Partner for The Future

NJMP and RK Auto Group Announce New Multi-Year Partnership

New Jersey Motorsports Park (NJMP) and RK Auto Group are pleased to announce a partnership and sponsorship agreement that brings together the locally known dealer of trusted brands and the region’s premier road racing and motorsports facility.

“Racing is not a one-brand industry, that is why NJMP is embracing the diversity of the ever-expanding world of motorsports with this new partnership,” noted Brad Scott, President and COO of New Jersey Motorsports Park.  “NJMP is excited to reach a wide variety of car enthusiasts by partnering with RK Auto Group.”

RK Auto Group, based in Vineland, NJ, has been serving the community for many years, by stocking it’s showroom with various trusted and affordable car brands, like Chevrolet, KIA, and Subaru.

The sponsorship agreement includes branding and signage along the racetrack and the facility along with promotional digital campaigns provided by NJMP.

“We are excited to join forces with New Jersey Motorsports Park,” said Tom Kennedy, eCommerce Manager at RK Auto Group. “This partnership allows our customers to enjoy unique benefits at one of the premier motorsports facilities in the country. Together, we are dedicated to providing exceptional experiences for car enthusiasts and the broader community.”

As part of this partnership, customers of RK Auto Group will have access to exclusive events, special promotions, and unique experiences at NJMP. This initiative reflects RK Auto Group’s ongoing commitment to enhancing customer satisfaction and fostering strong community relations in the months and years to come.

The agreement enables RK Auto Group to display and sell vehicles at NJMP along with the opportunity to host new events at NJMP such as an RK Auto Group Car Show, a Poker Night to benefit Breast Cancer Research, and even the development of an RK Subaru Dog Park within the NJMP facility.

Moreover, this collaboration will enable RK Auto Group to expand its cherished Breast Cancer Fund Raising Car Show. From its humble beginnings, this event has grown significantly, thanks to the unwavering support of our community. The vision is to elevate this car show into one of the premier annual events in South Jersey, drawing car enthusiasts from all over and raising substantial funds in the fight against breast cancer.

“We take immense pride in being the number one dealership in the country raising money to combat breast cancer,” Kennedy added. “Our Breast Cancer Fund Raising Car Show is a cornerstone of our community involvement, and we are committed to its growth and success. This partnership with NJMP will provide a fantastic platform to reach more people, raise more funds, and make a bigger impact.”

RK Chevrolet and the entire RK Auto Group are dedicated to making a positive difference, both on the road and in our community. NJMP and RK Auto Group look forward to a successful collaboration and the continued growth of their philanthropic initiatives.

In addition, RK Auto Group owners can now enjoy interesting experiences and events offered by NJMP, such as our exclusive Drivers Club program. For more information about the exclusive benefits available to RK Auto Group customers through this partnership or details about upcoming events, please visit rkautogroup.com or contact the customer service team at 866-417-3083.

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